Matchbook covers were, and still are, a popular way to promote a business. Here is a matchbook cover advertising the Eatonville Shoe & Repair Shop, probably in the 1940s. This is a time when logging was big business for the town because Highline & Bergman were known for their logging boots.
And an easy-to-remember number 128-J-2.
Photo courtesy of Diane Mettler.
Click on image to enlarge.